Brand Monitoring
Know the risks associated with your brand, Domain Name, Internet, Marketplace, Social Media, and Logo Monitoring.
Monitoring Brand Cybersecurity Tampa
What is brand monitoring?
Brand monitoring is the process of tracking different channels to identify where your brand is mentioned. Knowing where and how people are talking about your brand will help you better understand how people perceive it, and lets you collect valuable feedback from your audience. You can also keep an eye on potential crises and respond to questions or criticism before they get out of control.
Your business’s health and longevity means keeping a watchful eye on the public perception of your brand. There are more ways than ever for your audience to talk about you, but luckily, it’s never been easier to track your brand mentions through online brand monitoring and have a comprehensive understanding of how people feel about your brand.
How It Works
Brand monitoring vs. social monitoring
Whereas social monitoring focuses on just the social media coverage your brand gets, brand monitoring encompasses social media as well as everywhere else people are talking about your brand. Brand monitoring combines social monitoring and social listening, along with methods of tracking brand mentions on other non-social media channels to collect audience insights.
Why brand monitoring matters
As a brand, it’s important to care what the audience you’re serving thinks. You might not agree with some of the conversations you see around your brand, but this gives you an understanding of the general sentiment around your brand and products. Your public perception and how you respond to public feedback can play a huge role in brand growth.
In fact, according to our recent survey of 250 business executives, 72% are currently using social media as a source of data and insights to inform their company’s business decisions.
Contact Us
+1 (813) 291-3693 International Calls On WhatsApp
14906 Winding Creek Ct. Ste. 101-D Tampa, FL 33613
Monday - Friday: 9am - 5pm
Get Started
Contact us at info@threatshieldsecurity.com or at +1(813) 291-3693 and one of our consultants will provide additional information.